Google Analytics 4 (GA4) is the latest version of Google's analytics platform, which was announced in October 2020. Some of the key features and changes in GA4 include:
A more holistic approach to tracking user interactions across multiple devices and platforms
A new data model that is based on events rather than pageviews
Improved measurement of user engagement, conversion, and revenue
Enhanced data privacy controls, including support for browser-based blocking of third-party cookies
Integrating Google Analytics with Almabase is easy; you just need your Google Analytics tracking ID.
Once you've copied your tracking ID (measurement ID) from your Google Analytics account, go to Settings > Basic Site Settings > Site Setup and paste your "Google Analytics Tracking Code" in the highlighted field.
If you already have a Google Analytics account:
To find your "G-" ID:
In Google Analytics, click Admin.
Make sure you are in the correct account and property.
In the Property column, click Data Streams.
Click the data stream for your website.
Your "G-" ID appears in the top right. Measurement ID in the Web stream details pane
Enter your "G-" ID into the field that your CMS provides:
Once you hit "Save," Google Analytics will start tracking your website traffic from that hour onwards.
Note: Your website's traffic can take a couple of hours to appear in Google Analytics. Also, you can't retrieve data from any period before you add your tracking ID.
Important update: Starting July 1, 2023, Universal Analytics properties will no longer process website data. Refer to this article to upgrade to a GA4 property.
Feel free to write to us at help@almabase.com with any questions.