In the address bar of your browser type in 'your site name/profile/create'
For e.g.,

An un-filled Profile Update screen appears.
Fill this up with details and then click Save Changes.

This approach is best if you're just adding individual profiles.
If you need to upload bulk information (say, of a new graduating class, or just a whole new set of info that you just received), then please contact your Account Manager.

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