Introduction
Fundraising is essential for many organizations, and the right fundraising page can make a big difference in the success of your campaign. Almabase offers three distinct fundraising page types: Competitive Fundraising Page, Crowdfunding Page, and Checkout Page.
Each page type has its unique features and benefits, so it's important to choose the one that best suits your campaign's needs. In this article, we'll explore the characteristics of each page type and provide guidance on how to make an informed decision.
Competitive Fundraising Page
Recommended for: Peer-to-peer fundraising campaigns, Giving Tuesday campaigns, Giving Day campaigns, etc. Basically campaigns that run for a short duration with specific goals and dedicated cause.
Adding Competitive Elements:
Challenges and Leaderboards induce a sense of competition among the donors. It is a great way to get more people involved and spread the word about the campaign.
Campaign Hubs lets you set up specific campaigns within your main Giving Day campaigns to drive specific causes based on the affinity of your donors. It is a great way to get more people interested in the campaign and encourage them to push for the cause they believe in.
Having a Countdown Page: This page is part of a competitive fundraising page. It allows you to start accepting gifts even before your campaign officially kicks off. The countdown page can be used to promote your campaign before it starts.
Using Influencers to spread the word: Each donor has the option to promote the campaign using the gift they made, using a personalized message and an image. Moreover, they can further track how their share has influenced the campaign.
Crowdfunding Page
Recommended for: Year-long giving campaigns, campaigns for annual funds, campaigns for staff, etc. This page type is best for the campaigns that are open throughout the year.
Simple and clean campaign page: Crowdfunding Pages are pretty neat campaign pages with an option to make a gift and a thermometer to track the progress. You can add a description for your campaign as well and have a way for donors to make a gift.
Note: There are no competitive elements in the crowdfunding type.
Checkout Page
Recommended for: Campaigns where you don't need a landing page but just a way to accept donations or if you have created a landing page on a separate webpage, you can link the donation button to this.
No landing page, directly process donations: This page will directly take the donors to the payment form. There is no landing page or thermometer to track progress here. Link a button or a page to the link to this page type to directly process donation.
Conclusion
The right fundraising page type can make a big difference in the success of your campaign. By considering the unique features and benefits of Competitive Fundraising Pages, Crowdfunding Pages, and Checkout Pages, you can tailor your fundraising strategy for maximum impact.