Step 1: Initiate a Campaign Hub
Go to the "Campaign Hubs" section.
Select "Start a hub".
Input a name for the hub; then select "Create Hub".
Step 2: Craft Your Campaign
After the hub is established, start shaping campaigns beneath it.
Fill in details such as the name, description, and an accompanying image for the campaign.
Step 3: Choose the Campaign Type
Once you’ve added the basic details, the next step is to choose your campaign type.
Each type serves a different purpose:
Matching Gift Challenge – Set up a challenge where every eligible gift is matched by a donor, helping inspire more giving.
Participation Challenge – Set a participation goal for a group or fund; unlock a bonus amount once the goal is reached.
Fund Highlight – Feature or group specific funds to draw attention to a particular cause.
Step 4: Configure Campaign Settings
After selecting the campaign type, you’ll move to campaign settings.
These settings will vary based on the type of campaign you chose in Step 3.
For Matching Gift Challenge, you’ll define your matching details — like match limits, ratio, and eligibility.
For Participation Challenge, you’ll set your goal type (amount, participation, or donors) and optional prize amount.
For Fund Highlight, you can select the funds you want to feature.
Refer to the images below to see how these settings differ for each campaign type.
Step 5: Release Your Campaign
Select "Publish" to make the campaign active.
Every campaign within a hub possesses a distinct URL, which can be disseminated to potential donors.
In a similar fashion, you have the flexibility to include multiple campaigns within the hub.
By adopting this method, you can curate several hubs catering to diverse needs and embed numerous campaigns in each hub targeting related initiatives.
Here's an illustration of its presentation on the campaign page.
