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Introduction to Almabase's Communication Center
Introduction to Almabase's Communication Center

understand the capabilities of the Communication Center tool - composing emails, setting up email lists, automated workflows, and more

Sarita Markande avatar
Written by Sarita Markande
Updated over 4 months ago

Almabase's Communication Center tool provides all the essential features to maintain a seamless email communication system with constituents.

These capabilities include -

  1. Creating Email lists: from records on Almabase, the email lists on RE, or from CSV or Excel files.

  2. Designing email templates for different purposes: Newsletter templates, Event invite templates, and more.

  3. Composing, testing, and scheduling emails with modern designs: Run multiple tests, preview mobile and desktop views, and set an email cadence for specific programs.

  4. Setting up automated workflows to invite constituents to specific programs on the platform: Event invites and Invites to the Digital engagement platform.

  5. Sync email categories and solicit codes to ensure your solicitation processes are maintained between Raiser's Edge NXT and Almabase's communication system

  6. View reports of open rates, bounce reports, subscriptions, and more to reconfigure your emailing strategies

In addition, the system auto-creates email lists for the programs set on the platform, making it quick and easy to choose the appropriate audience for email communication.

The Communication Center also maintains your server's reputation to ensure all emails land in the recipient's inbox (and not spam, promotions, or trash). Once the system identifies that the email address is invalid or bounced, it restricts sending emails to them.

All of this is done while maintaining high email deliverability. If an email is undelivered to any address, our system attempts to send it multiple times in 72 hours before marking it undelivered.

This way, Almabase's Communication Center ensures that all the email-related processes are easily set up, ensuring smooth backend processes for admins and a great user experience.

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