Each email address for a record is associated with an Email status that specifies the validity of the address.
Here are the different email statuses and what it means —
Unknown:
No Email has been sent to this email address. By default, all new email addresses will have this status until an email is sent to them.
Contactable:
One or more emails were delivered successfully to this address.
Hard bounced:
Email delivery was attempted but was not delivered because:
- The email address is invalid
- The email addresses don’t exist.
Soft bounced:
Email delivery was attempted, the email address was valid and the email message reached the recipient’s mail server. However, it bounced back because:
- The mailbox was full (the user is over their quota)
- The server was down or a temporary issue with the email exchange server.
- The message was too large for the recipient’s inbox
- Firewall restriction
Marked spam:
The email was delivered but was marked as spam by the user.
Invalid:
The email id associated with the profile is invalid (invalid email format) or the email domain is invalid (does not have MX record associated with email domain).
Note: Email status can be updated for any email address from Data Studio.
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Please do not hesitate to write us at help@almabase.com for any questions regarding these statuses or to get more details on how it works.