Reporting on Event Data

Learn how to set and measure the success of your event based on the number of guests and ticket revenue generated etc.

Sarita Markande avatar
Written by Sarita Markande
Updated over a week ago

Every event is unique. Success metrics vary depending on the event's objectives.

Set guest and revenue targets for each event. Track the number of guests who have "Checked In".

Metrics to monitor include:

  • Number of newly identified emails not previously in your database;

  • Guest numbers split by "Affiliation";

  • Count of emails dispatched, covering both automated and bulk emails.

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