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What Happens When You Mark an Email Address as Primary?

Learn how a primary email address functions on a profile.

Sarita Markande avatar
Written by Sarita Markande
Updated over a week ago

When you designate an email address as the Primary address, it becomes the default address used for sending all types of communication from the platform, including bulk emails and automated messages.

In cases where the primary email address encounters delivery issues (e.g., bounced emails), you can edit the profile and designate an alternative address as the new primary address.

Marking an Email Address as Primary

  • Only one email address can be marked as the primary address for each profile.

  • Every record must have a primary email address. Note: The only exception is when you don't have an email address for a record.

  • If a profile contains only one email address, it will be automatically marked as the primary email address by default.

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